Companies that can leverage technology and video effectively will jump ahead of the competition in reaching their target audiences. MillerWhite has created the opportunity for you to begin leveraging video and eMail together through its lead generation strategy, which allows you to personalize streaming video that speaks directly to your prospect and pushes him or her to the next call-to-action.

MillerWhite has developed the Community Foundation Engagement Platform to support the mission of foundations to make their communities a better place. The online platform connects organizations and individuals in need of funding with donors, while making it possible for a foundation to establish new donor relationships and build loyalty with existing donors.

MillerWhite’s premium relationship with iContact offers our clients a unique pay-as-you-go eNewsletter program. iContact’s robust program lets users manage eMail contact lists; create customized messages using pre-designed, branded templates; and implement tracking analytics for as little as $6.50 per 1,000 emails sent, with no monthly contract. iContact’s social media tools can integrate your newsletter with Facebook, Twitter, your blog and more.

MillerWhite’s industry innovation, the VeriSyst interactive verification system, tracks and “seamlessly” brings a viewer from a CD/USB direct mail or handout to a web portal or page. VeriSyst’s “no-click” technology has yielded a 27% direct-response return rate and has doubled the success rates over previous direct mail campaigns.

When meeting your business goals requires a range of marketing services, MillerWhite offers its proprietary protected MW Fusion® process for developing and implementing your strategic integrated marketing plan. With MW Fusion, MillerWhite can target the right audiences with the right benefits, strategies and tactics that will cost-effectively generate the results you need.

The message you send your target audiences is paramount in influencing customer response, and it should be based on a consistent culture developed and fostered within your organization. MillerWhite uses a proprietary formula, Unlocking the Power of Your Pledge® to help you build that culture internally and create a convincing strategy to communicate your message to your varied audiences.